Social Selling with LinkedIn Explained

LinkedIn and Social Selling

Social Selling is a term that is spreading like wildfire. Koka Sexton, from LinkedIn says social selling is The Evolution of Sales. I agree completely; social selling has absolutely changed the sales process as we know it. I also see social selling as a revolution of and for the sales professionals. We are free from the mass cold calling, […]

10 Ways You Can Use Social Media to Level the Playing Field!

Social Media Levels the playing field

It used to be that only the big corporations with fat budgets had the corner on mass marketing campaigns. Whether they were buying billboards, radio time or even PR in magazines and TV spots. Boy have times changed. Although it does take some time and resources to get the message out, it doesn’t take big […]

Smile! You’re on Instagram!

how to use intagram

Okay, maybe this is known as the “selfy-site” but we have to take it seriously. Instagram is a free mobile, photo sharing platform with more than 80 million users.  With its popularity growing every day, Instagram has recently been acquired by Facebook, integrated into HootSuite’s social media management tools, and is a fun way to visually […]

LinkedIn & Video – a perfect combo

LinkedIn Video

People like video. YouTube is the 2nd most used search engine in the world – so adding video to your LinkedIn profile is a no brainer.  There are 4 types of video that I think work very well on LinkedIn: Welcome video – your 30 second conversation talking about how you help your clients Education […]