The 10 LinkedIn Settings Professionals Need to Update Now!

The 10 LinkedIn Settings Professionals Need to Update Now!   LinkedIn has default settings on your account that you may not be aware of; settings that may actually effect the way your audience views you, the ability for them to easily connect with you and your overall business development efforts. You’ll find your settings on […]

Why LinkedIn Sales Navigator is Becoming a Must Have Sales Tool

  September 13-14th was LinkedIn’s annual Social Selling Conference, Sales Connect – and I had the fortune of attending. There were dozens of incredible speakers that shared mind blowing data, where the sales and sales enablement space is moving and where LinkedIn is headed now through 2017. And although I could write an entire book […]

LinkedIn’s Advanced & Saved Searches Will Fill Your Sales Pipeline Weekly

  Imagine if every single week you received a list in your email of 10, 20 or 30 targeted decision makers and influencers that meet your prospecting criteria? Now imagine if you could leverage your shared connections to gain access to those stakeholders? What would your business look like? Well, that is how many business […]

Boolean Searches That Simplify Your LinkedIn Prospecting Activities

Boolean searching is built on a method of symbolic logic developed by George Boole, a 19th century English mathematician. #Boolean searches allow you to combine words and phrases using the words AND, OR, NOT (known as Boolean operators) to limit, broaden, or define your search. In other words, by developing targeted boolean searches it will help you pin point your buyers, influencers […]

Get More Client Referrals by Leveraging LinkedIn

  Get More Client Referrals by Leveraging LinkedIn We all know that client referrals are one of the best ways to get new lead opportunities. When we are introduced into a buyer by a happy client, getting the first meeting is easy, often there is less shopping of the competition and the sales cycle is shortened […]

10 SEO Tricks to Get Found on LinkedIn

  Getting found by your buyers through online search is a powerful way to get in front of people you wouldn’t even know were in the market. The key to people finding you is through Search Engine Optimization (SEO), the process of affecting the visibility of a website or a web page in a web […]

NEW FEATURE: How the New LinkedIn Inbox Helps You Get More Engagement


NEW FEATURE: How the New LinkedIn Inbox Helps You Get More Engagement As LinkedIn continues to change the UX (user experience) there are some things that have a significant impact on workflow, and this is a good one. Over the years I have had to put hacks in place to make sure I engage with every […]

5 LinkedIn KPIs for Enterprise Sales Teams


The old saying goes “You Can’t Manage What You Can’t Measure.” Getting the KPIs (Key Performance Indicators) right is vital to the success of a most sales activities, but especially for LinkedIn. Without defining and communicating clear expectations of both the activity and results, you will simply get random acts of social. Before you begin […]

WATCH ► Sales Navigator Best Practices with Mario M. Martinez, Jr @M_3jr


  As Social Selling with LinkedIn grows, Sales Navigator, LinkedIn’s Sales Solution tool is growing as well. Companies are signing their sales teams up in droves. Now, even entrepreneurs, and selling CEOs are looking at this premium account as an essential platform in their business development efforts. While the features and benefits are clear, the […]

10 Ways to Get More LinkedIn Pulse Views, Likes, Comments & Shares!


  We know that content is essential, so one of the biggest questions I hear is, how do I get more LinkedIn Pulse (blog post) Engagement? It is embedded into our sales and marketing psyche that relevant insights that make our buyers think differently about their current situation, company or industry is what it takes for them to want […]