Pre-Call Planning Tips That Will Give You the Edge in a Sales Meeting

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Your buyers are researching solutions. They spend hours Googling and searching the web prior to any conversation they have with you, and they expect that you are doing the same due diligence on them. The questions I hear most often are “What and Where do I find information that can help me on my sales […]

7 Ways to Search Engine Optimize Your LinkedIn Profile.

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Being found on LinkedIn for what you do is really important, but even more important is being found on Google because of LinkedIn. Because LinkedIn is in the top 5 sites that Google indexes (YouTube, Wikipedia, Facebook, Twitter and LinkedIn) leveraging that power is pretty awesome. Before you begin, make sure you know the keywords […]

Engage New Connections on LinkedIn the Right Way

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  When someone reaches out to you with a LinkedIn invitation to connect, connecting and then ignoring them is like someone walking up to you at a business card exchange, handing you their card, taking it and immediately walking away! Not even a hello, nice to meet you. You wouldn’t do that in person, so […]

The 10 LinkedIn Settings Professionals Need to Update Now!

The 10 LinkedIn Settings Professionals Need to Update Now!   LinkedIn has default settings on your account that you may not be aware of; settings that may actually effect the way your audience views you, the ability for them to easily connect with you and your overall business development efforts. You’ll find your settings on […]

10 Ways You Can Use Social Media to Level the Playing Field!

Social Media Levels the playing field

It used to be that only the big corporations with fat budgets had the corner on mass marketing campaigns. Whether they were buying billboards, radio time or even PR in magazines and TV spots. Boy have times changed. Although it does take some time and resources to get the message out, it doesn’t take big […]

Keyword Search Tools that can Get You to the Top!

Keyword Search Tools that can Get You to the Top! We all want to be found. Whether from a post, activity in a news feed or even better a search on keywords that match what we do, it is important that we are proactively ensuring that we are showing up. Posting and sharing relevant content […]