“tweets”, which are text messages limited to 140 characters. Users can read and post tweets. Users access Twitter through the website or mobile device applications. It is a very powerful newsfeed that has not only made a significant impact on business but on the world. Instantly, millions of people can get real time news. Before we get into strategy, here is a brief decoding to make you comfortable with the twitter lingo.
• A user’s “Twitter handle” is the username they have selected and the accompanying URL, like so: http://twitter.com/username. @HANDLE
• A Tweet is a message posted via Twitter containing 140 characters or fewer.
• The # (hastag) symbol is used to identify keywords or topics in a Tweet. It can be used next to any word that is important to the content in the tweet. We recommend never having more than 3 # in any tweet, it waters down its importance.
• The @ sign is used to mention a user in a tweet, like this: Hello @Twitter! When a username is preceded by the @ sign, it becomes a link to that Twitter profile.
• An Avatar is an image that you have uploaded to represent your Twitter profile.
• Click on the Connect tab to view who has favorited or retweeted your Tweets, who has recently followed you, and all of your @replies and @mentions.
• Direct Message is also called a DM, these Tweets are private between the sender and recipient. Tweets become DMs when they begin with “d username” to specify whom the message is for.
• To favorite a Tweet click the yellow star next to the message. The person that tweeted it originally will be notified.
• #FF stands for “Follow Friday.” Twitter users often suggest who others should follow on Fridays by tweeting with the hashtag #FF.
• Mentioning another user in your Tweet by including the @ sign followed directly by their username is called a “mention”. Also refers to Tweets in which your username was included
• Reply is when a response to a posted tweet is sent usually posted by clicking the “reply” button next to their Tweet in your timeline. Always begins with @username.
• Top Tweets and Trending Topics are determined by a Twitter algorithm to be the most popular or resonant on Twitter at any given time. LinkedIn & Social Selling For Business Development,