Blog

7 Ways to Say Thank You on LinkedIn for Thanksgiving

7 Ways to Say Thank You on LinkedIn for Thanksgiving

What does Thanksgiving mean to you? Thanksgiving is a day that has no religious boundaries, political views or any underlying message that may contradict one's ethos over another. Thanksgiving is a day to recognize the goodness in our lives, to be grateful for family...

What Sales Pros Need in Their LinkedIn Profiles

What Sales Pros Need in Their LinkedIn Profiles

Most people who are on LinkedIn have profiles that mirror their resumes. Their profiles might include some kind of photo of them, a headline that contains their current title and company, and content that’s focused on their accomplishments. For most...

Running the First Social Selling Insights Call

Running the First Social Selling Insights Call

You've leveraged LinkedIn to get warm introductions from clients and centers of interest. You've connected with them on LinkedIn and shared content that resonates with them. You have sent a welcome message offering insights on an introductory call, and they booked it....

LinkedIn’s Social Selling Index: A Guide

LinkedIn’s Social Selling Index: A Guide

A topic discussed (and even debated) in many sales department is the importance of LinkedIn's Social Selling Index (SSI). Usually, the discussions center on how high one's SSI is. That is a mistake. Without a doubt, the SSI is a "scorecard" of how well a LinkedIn...

Using the LinkedIn Badge on Your Website

Using the LinkedIn Badge on Your Website

Brynne Tillman Using the LinkedIn badge to drive your website visitors to your profile is a great way to connect and engage. ☚ Click on the badge to test the automatic hyperlinks.   These are simple steps to help you find and use the HTML code on your website. Watch...

Optimize the New LinkedIn Experience Section

Optimize the New LinkedIn Experience Section

LinkedIn has recently updated the way your roles appear in your current experience making this feature conducive to highlighting relevant content that resonates with your readers. In addition to all the roles/positions you have held you can now add: Product and...

Develop Content for Your B2B Buyer’s Journey (Part 2)

Develop Content for Your B2B Buyer’s Journey (Part 2)

With the recent emphasis in the B2B sales world on social selling, some weaknesses in B2B-focused sales organizations are starting to show up. Some sales reps are now receiving training on the platforms and the strategies they need to be a successful...

Develop Content for Your B2B Buyer’s Journey (Part 1)

Develop Content for Your B2B Buyer’s Journey (Part 1)

As 67% of business-to-business (B2B) buyers progress through their decision-making process before engaging with a sales rep, you need to grab their attention before you know they even exist. Ideally, your goal is to lead buyers to choose your solution with valuable...

LinkedIn Sales Navigator: LinkedIn on “Steroids”

LinkedIn Sales Navigator: LinkedIn on “Steroids”

For many LinkedIn users I speak with at events, in training and coaching sessions, and even on LinkedIn via messaging or groups, the company’s Sales Navigator offering is a real mystery to them. Generally speaking, about half have heard of it but don’t know what it...

Let’s Get Started

Ready To Make a Real Change?

Let’s Do This Together!