Leveraging LinkedIn for Business Development

Join Us on Oct 10, 2018 12:00 PM Eastern Time (US and Canada)

LinkedIn is an underutilized sales tool for Sales professionals. LinkedIn allows us to position ourselves as thought leaders and subject matter experts as well as find and engage with targeted buyers. In this webinar we will cover:

► Developing a Buyer-Centric Profile
• Converting Profiles from “Resume to Resource”
• Earning Credibility that Secures the First Call
• Creating Curiosity Through Insights 

► Network and Engage
• Start Conversations with New Connection
• Finding and Engaging Existing Connections
• Leveraging Notifications to Keep in Touch

► Gain Access to Stakeholders
• Develop Search Strings to Create Targeted Lists
• Warm Introductions into a Qualified Buyers
• Schedule Phone Calls with Interested Prospects

► Thought Leadership
• Leverage Content to Attract and Engage 
• Curating Relevant Content
• Publish Original Content 
• LinkedIn Native Video